Alliance Sponsorship Opportunities

Posted: 11/11/2010

imageThe Alliance for Biking & Walking is the North American coalition of more than 210 bicycle and pedestrian advocacy organizations in 48 states and four Canadian provinces. Alliance organizations represent more than 150,000 dues-paying members and interact with countless more residents in their communities. With the assistance of the Alliance and its network of leaders and experts, advocates have the tools to transform their communities into great places to bike and walk.

Why sponsor the Alliance? Because…

  • The Alliance is growing — Our membership has skyrocketed from just 12 organizations in 1996 to more than 210 organizations in 2012.
  • The Alliance makes a difference on the ground — Research shows that significantly more people walk and bicycle in cities and states represented by Alliance organizations.
  • The Alliance helps to build your customer base — Alliance member organizations create tens of thousands of new bicyclists and pedestrians every year.

Your sponsorship is the catalyst for change across North America and gives your company repeated exposure in dozens of major markets. Your support builds brand loyalty among countless advocates and the hundreds of thousands of bicyclists and pedestrians they represent from coast to coast. Download our Sponsorship Invitation and select a level that fits your budget and meets your marketing needs.

Contact Jeff Miller at (202) 445-4415 or jeff@PeoplePoweredMovement to discuss your sponsorship — or work with us to create your own customized opportunity.


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The Alliance plays a powerful and important role in supporting organizations on the ground that work for safety, accessibility, and expansion of walking and cycling. Their positive energy motivates, not only our company, but also the many travelers who ride and walk with us.

- Gregg Marston, VBT Bicycling and Walking Vacations


imageWe support the Alliance because they are capacity builders. They nurture, network and coach their member organizations to ever-higher levels of effectiveness.

- Jay Ferm, Planet Bike


imageThe Alliance does a remarkable job bringing cohesion to the nonprofit world of sustainable transportation. Their vision focuses the energy and passion of groups around the country, strengthening individual effort by creating a collective whole.

- Jenn Orgolini, Sustainability Director, New Belgium Brewing Company


imageBecause the vast majority of Americans want their communities to be more walkable and bike friendly, CLIF BAR proudly supports the grassroots work of the Alliance. Aligning with our own values, the Alliance promote more vibrant communities, a cleaner environment and healthier, more active people.

- Elysa Hammond, Director of Environmental Stewardship, Clif Bar

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Advocacy Advance

Posted: 06/30/2009

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Advocacy Advance is pleased to provide $25,000 in Capacity Building Grants and $35,000 in Rapid Response Grants to member organizations in 2012. Get all the details on the Advocacy Advance website here.

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Members Home Page

Posted: 04/01/2009

The Alliance for Biking & Walking has over 180 member organizations throughout the U.S., Canada and Mexico. We provide the following services to our members:

Resources

Our Online Resource Library provides over 1000 resources to Alliance members. Resources include template bylaws, workplans, budgets, and fundraising letters. You'll also find sample PSAs, annual reports, membership brochures, and a wealth of research on biking and walking issues. Search by keyword or category to find what you need.

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Trainings and Retreats

We host between four and six Winning Campaigns trainings a year and a biannual Leadership Retreat in different North American cities. Our trainings are geared specifically for leaders of biking and walking advocacy organizations and are great opportunities for networking and resource sharing.

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Mutual Aid Conference Calls

Our Mutual Aid series brings over 20 free educational conference calls a year to advocacy leaders. Call topics include capacity building for bike/ped advocacy organizations and topics of specific interest to biking and walking groups. Calls are facilitated by an Alliance staff member, last one hour, and typically draw between 10 and 30 Alliance leaders.

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Coaching and Consulting

Alliance members have access to on-call coaching and consulting services from qualified Alliance staff. Need help with a campaign? Want advice on growing your organization's membership? Need help navigating a tricky board situation? Contact our staff for assistance. Special consulting services such as strategic planning and meeting facilitation are also available to members at special rates.

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Benchmarking

The Alliance Benchmarking Project collects, analyzes, and reports on bicycling and walking data for the 50 U.S. states and at least the 50 most-populous U.S. cities. The project provides vital data for advocates, planners, and researchers to evaluate progress and measure results of efforts to increase biking and walking.

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Job Board

Alliance members can post their job opportunities for free on the Alliance Job Board. We highlight our job board in our monthly e-newsletter, Streetside.

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Publications

Alliance publications are geared towards helping grassroots bicycle and pedestrian advocacy organizations thrive. Alliance members receive discounts on all Alliance publications.

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Grants

Advocacy Advance Grants are available to Alliance member organizations through a competitive application process twice a year. Grants fund start-up organizations, capacity building, and innovative programs to increase biking and walking.

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Action Center

Alliance members are kept plugged into national issues affecting bicycling and walking through our Action Center. From federal legislation like the Transportation Bill and Economic Stimulus Bill to Safe Routes to School, the Alliance plugs grassroots advocates into the national issues that matter most to them.

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Discounts

Alliance members receive discounts on the following

And

Contact an Alliance staff member for more details on these discounts.

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Welcome Members

Posted: 05/19/2008

Bike & Ped Advocacy Resource Library

Looking for the recordings of Mutual Aid Calls or the materials from the recent training you attended? Find the latest resources for bicycle and pedestrian advocates. Over 500 resources in this library include sample documents and publications from Alliance member organizations, research and data on bicycling and walking issues, educational resources, public service announcements, models for organizing successful events, and more.

Publications

Alliance’s publications assist our members with their work including the newly released Fundraising Ride Guide and Benchmarking Report. Reduced prices are available for members.

Starting An Organization

To help our organizations Just forming, we share some related resources that will help you on this new journey:

Help

Alliance is working to develop a more comprehensive help system for our members and supporters. You will currently find details for using our Alliance listserve as well as general help information.

And be sure to check out our upcoming events, recent member news, and latest job postings below:

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Welcome

Posted: 09/18/2007

The Alliance for Biking and Walking, formerly known as Thunderhead Alliance, is the coalition of grassroots advocacy organizations working together to promote bicycling and walking in North American communities. Alliance organizations come together to help each other grow their organizations and become more effective by sharing best practices and innovations.

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Welcome to the Bike & Ped Advocacy Resource Library!

Posted: 01/18/2007

Here you will find the latest resources for bicycle and pedestrian advocates. Over 500 resources in this library include sample documents and publications from Alliance member organizations, research and data on bicycling and walking issues, educational resources, public service announcements, models for organizing successful events, and more.

Feel free to browse the categories for resources of interest, or enter key words into the search tool to find exactly what you need. Can’t find what you’re looking for? Submit a request for a resource by clicking the button at the top of each page. You can also submit resources you would like to share with other bicycle and pedestrian advocacy leaders.

Most of these documents and resources are password protected for the benefit of our member organizations and supporters. If you would like your non-profit state or local bicycle and/pedestrian advocacy organization to become an Alliance member organization, or if you would like to become one of our valued supporters, please

Become a Member or Supporter!

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2012 Bicycle Friendly State Rankings Just Announced

Posted: 05/22/2012

imageThis morning, the League of American Bicyclists released the 2012 Bicycle Friendly States ranking. For the fifth year in a row, Washington continues to lead the nation, with outstanding performance in all categories.  Click here to view the rankings and see how your state scored in each of the five evaluation categories.

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Bikes, Tourists, and all that Jazz

Posted: 05/22/2012

imageWhen you think of New Orleans, what comes to mind? The tragic reminds us of Hurricane Katrina and the devastation that followed it and still remains. The celebratory conjures up images of parades, trombones, and music flowing into the streets. Those streets – destroyed, recovering, or flourishing with jazz – are the focus of Bike Easy, and local advocates are working to ensure that bicycles are included in how we use them.

Last week, the Louisiana State Legislature drafted a bill that would create $40 million in new revenue to invest in infrastructure improvements in New Orleans’ “Hospitality Zone” (The French Quarter and Central Business District). The bill would allow a citywide election on tourist tax increases that are estimated to bring in over $12 million per year. The timing is aligned with the 2013 Super Bowl, which will be held in NOLA.

The Department of Public Works has been asked to start designing these projects that include resurfacing projects and on-street bike parking infrastructure in NOLA’s historic district.

“The good news is that several improvements are being considered for pedestrian crossings such as pedestrian heads, new medians, pedestrian sanctuaries and tree plantings to calm traffic,” says Jamie Wine, Executive Director of Bike Easy. “However, only a few will have the minimum in bicycle facilities (shared-lane markings) and minimal way-finding signage, even though there is room on the street for much more progressive treatments such as cycle tracks and bicycle lanes.” Currently, a traffic study is required to eliminate a lane of traffic or parking.

Bike Easy has been awarded a $3,000 Advocacy Advance Rapid Response Grant to support their advocacy efforts to include bicycle infrastructure in these improvements. They will use funds to conduct a grassroots campaign and to lobby elected officials and Department of Public Works planners and engineers to allocate money for traffic studies.

In the long-term, these critical corridors are important to connect the Mississippi River Trail across the downtown core with bike lanes, boulevards and separated facilities.  Using new state funding sources to improve bicycle facilities on these roads will also demonstrate implementation of Louisiana’s Complete Streets Policy, passed last July and encourage a change in agency culture to include bicycles by default in road projects.

Advocacy Advance will be in NOLA in November for an Action 2020 Workshop to further work with advocates, agency staff and elected officials to identify opportunities to increase federal transportation funding for bicycle and pedestrian projects in New Orleans and Louisiana.

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San Francisco Implements 15-mph School Zones

Posted: 05/21/2012

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Last week, San Francisco Mayor Lee, Walk San Francisco and the San Francisco Municipal Transit Agency announced the completion of a campaign to lower the speed limits around 181 schools. The new 15-mile-per-hour school zone speed limits are making it safer for students to walk to school, and residents in the communities around the schools will enjoy the traffic calming the lower speed limits produce.

Local law enforcement pledged to ensure enforcement of the 15-mile-per-hour speed limits. Walk San Francisco has worked with the Municipal Transit Agency and police department on a systematic enforcement plan, whereby police will issue warnings and then tickets in the school zones.

This win is part of Walk San Francisco’s larger campaign around pedestrian safety, and they have worked with local parents, media, elected officials and city agencies to draft goals to improve safety. The campaign is helping the city reach its established targets of a 50 percent reduction in serious and fatal pedestrian injuries by 2021, and it is making San Francisco more walkable in general.

“These school zones will help kids walk to school safely,” said Elizabeth Stampe, Executive Director of Walk San Francisco. “They’ll also calm traffic in neighborhoods throughout the city, making streets more inviting for walking. This is a big step forward for everyone who walks in San Francisco.”

To read more, visit the Walk San Francisco website here.

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The Right Size for the Board (Blue Avocado — 2012)

Posted: 05/18/2012

How many people should be on your board? For guidance on board number and other considerations, see this article from Blue Avocado’s Board Cafe editor Jan Masaoka. (PDF)

The Right Size for the Board

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Creating Walkable Communities on a Budget (5/16/2012 - Alliance, America Walks)

Posted: 05/18/2012

Building interest and engaging the community are key components of successful walking advocacy campaigns. From structured events and community studies to guerrilla marketing campaigns, there are ways to make communities more walkable without breaking the bank. On this conference call held by America Walks and the Alliance for Biking & Walking, panelists Lindsey Ganson, Matt Tomasulo and Lisa Quinn described some of the campaigns they’ve been working on and shared lessons learned. (PDF) (MP3)

Creating Walkable Communities Tip Sheet
Call recording

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Organizing a Walk & Talk (Feet First, 2012)

Posted: 05/17/2012

Walk & Talk events provide a forum for community members and local leaders to discuss redevelopment and walkability. Feet First created this six-step guide to hosting a Walk & Talk event. (PDF)

Organizing a Walk & Talk

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Apply to Become a Walk Friendly Community

Posted: 05/11/2012

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As of May 1, the Pedestrian and Bicycle Information Center (PBIC) is accepting applications for their Walk Friendly Communities program. Since 2010, the program has recognized communities for their efforts to promote pedestrian safety and activity. Cities and towns can apply to be recognized as walkable communities at bronze, silver, gold and platinum distinction levels. The current application period is open until June 15.

In April, the number of Walk Friendly Communities grew to 24 as PBIC announced the addition of three new cities. Similar to the League of American Bicyclists’ Bicycle Friendly America program, Walk Friendly Communities rates the levels of pedestrian engineering, education, encouragement, enforcement, evaluation and planning in communities that apply for recognition.

For more information, and to apply, visit the Walk Friendly Communities website.

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Alliance Releases Part One of New Guide to Fundraising

Posted: 05/11/2012

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Today we released part one of the Alliance Guide to Fundraising, an evolving series focused on one of the great challenges of starting and sustaining an organization — finding and retaining sources of funding. The Alliance has been developing this resource in the past few months, and we are excited to offer it to our members through our Resources Library.

“Creating and Implementing an Effective Fundraising Plan” details the process of setting goals and timelines, choosing among various funding sources and developing a plan that fits each organization’s mission, budget and opportunities. With insights and examples from Alliance members and fundraising experts, the first installment of the series offers an in-depth approach for setting your organization on the path to fundraising success.

Later installments of the Guide to Fundraising will discuss such topics as:

  • Crafting successful funding proposals
  • Finding local funding sources
  • Diversifying income streams through contracts and consulting opportunities
  • Acquiring federal funding



To access the Alliance Guide to Fundraising, visit the Alliance Resources Library.

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BikeTexas Continues Innovation Streak with Groupon Grassroots

Posted: 05/10/2012

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Only weeks after receiving their Alliance Advocacy Award for Innovation, BikeTexas is at it again. As part of their campaign to promote safe cycling, the organization is providing complimentary bike lights to Texas riders. To raise funds for this outreach, they have turned to a unique new source for good.

On Earth Day, the online daily deal site Groupon marshaled its resources to promote community benefits and re-launched their support of nonprofit initiatives in Groupon Grassroots. As with other Groupon deals, once enough participants partake in the deal, the offer is valid.

Through Groupon Grassroots, BikeTexas accepted donations to meet a target of $400 ($10 from 40 donors), which they quickly surpassed. As part of the launch of its grassroots initiative, Groupon is also providing a $1,000 grant to BikeTexas.

From the Groupon deal, BikeTexas was able to raise over $1,700 in donations to provide 200 sets of front and back bike lights to Texas riders. These funds will help BikeTexas extend their “Be Safe & Be Bright” campaign to light up more bikes across Texas.

“BikeTexas was honored to be chosen as one of the 50 nonprofits throughout the U.S. for Groupon’s new national grassroots campaign,” said Leslie Luciano, Director of Communications at BikeTexas. “‘Be safe and be bright’ is a theme BikeTexas is carrying throughout the state.”

Read more about BikeTexas’ work in their blog here and check out their Groupon Grassroots campaign here.

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Upcoming Events

Creating Walkable Communities on a Budget --Call on May 16

Making the Equity Case: Working with Transit --Call on June 06

Winning Campaigns Training: Houston, Texas
June 08 through June 10, 2012