Winning Campaigns Training: White Plains, New York
Hosted by: New York Bicycling Coalition
Venue Address: The Digital Arts Experience (170 Hamilton Avenue, Suite 100 White Plains, NY 10601)
Dates: Fri, August 02, 2013 through Sun, August 04, 2013
Pricing Information:
- Early registrations must be received by Fri, July 12, 2013 and cost $75 for Alliance members; $125 for non-members
- Regular Registrations cost $100 for Alliance members; $150 for non-members
Scheduling Information:
The training begins Friday afternoon from 5 to 9 p.m. The training continues Saturday 8 a.m. to 6:30 p.m., with a break in the middle of the day for a bike ride. Saturday's training is followed by a social gathering out on the town. Finally, Sunday’s schedule is 8 a.m. to 1 p.m., allowing a participant more than 18 hours of training devoted to developing a winning campaign.
Registration includes snacks Friday evening, and breakfast and lunch Saturday and Sunday. A bicycle or walking tour Saturday evening is also included.
Sample Agenda:
Friday, 5:00 – 9:00 pm
- 5:00 pm Registration (only a small snack will be provided)
- 5:30 Welcome, Introductions and Training Orientation
- 6:25 Choosing the Right Issue
- 7:30 Break
- 7:40 Announce Your Campaign
- 7:50 Element 1: Issue Definition
- 8:55 Wrap-up
- 9:00 Adjourn – Networking
Saturday, 8:30 am – 6:30 pm
- 8:30 am Breakfast (provided)
- 9:00 Ice-breaker & Alliance History
- 9:20 Element 2: Campaign Goals
- 10:35 Break
- 10:50 Element 3: Assess Your Resources: Strengths & Weaknesses
- 11:55 Elements of a Good Meeting
- 12:20 pm Lunch & Roundtable Discussions (Lunch provided)
- 1:15 Bike/Walk Tour
- 3:30 Element 4: Strategy & Power Mapping
- 4:30 Break
- 4:40 Element 5: Communications –Crafting Your Message
- 5:40 Walking Meeting, Peer Review & Wrap-up
- 6:30 Adjourn
- 7:00 Group dinner & social time – Locations to be announced
Sunday, 8:30 am – 3:00 pm
- 8:30 am Breakfast (provided)
- 9:00 Element 6: Tactics & Timelines
- 10:00 Focus: Media Tactics & Social Networking
- 10:35 Break
- 10:50 Element 7: Resource Management & Fundraising
- 12:00 pm Lunch
- 12:40 Peer Review & Completing your Campaign Blueprint
- 2:30 Wrap-up
- 3:00 Complete Evaluations & Adjourn
Scholarships:
A limited number of scholarships are available. To apply, please e-mail
Mike@PeoplePoweredMovement.org with the following information: name, organization, reason you are requesting a scholarship. As this training works best when several individuals from an organization attend, priority will be given to organizations that are sending multiple participants to the training. Requests will be considered on a rolling basis and responded to within 4 weeks. Scholarship requests should be submitted early for best chance at receiving limited funds.
About the Host:
The
New York Bicycling Coalition advocates for the rights of all bicyclists and pedestrians throughout New York State by supporting safety, education, and access for road and trail users. The organization educate legislators about specific policies that bicyclists need in order to be safe and feel respected, and reminds policymakers that bicyclists are voters, tax payers, business people and key members of the community that expect the same level of service as motor vehicle drivers. NYBC is
currently working with allies across New York to secure money from the new federal transportation law is spent on crucial biking and walking projects.
